1961 Post Cereal Advertising Display Sign

I recently discovered that this 1961 Post Cereal baseball advertising display sign existed when I found it inside an auction catalog from April 2000.

The cardboard sign was described as being a 28” circular heavy cardboard sign with blow-up pictures of nine 1961 Post Cereal cards, including Willie Mays (autographed) Whitey Ford, Nelson Fox, Roy Face, Pete Runnels, Lew Burdette, Ken Boyer, Jim Gentile, and Jim Lemon.

The auction presumed that some printed advertising in the center was probably missing.

It appears that Collect Auctions re-sold the same sign in November 2018 for $1160. They included this close-up of the Mays card (with a Beckett Authentication Service endorsement).

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