1969 Topps Baseball Dealer Sell Sheet

After I posted about the 1962 Bell Brand Dodgers salesman advertising sheet earlier this morning, a collector on Twitter asked if I could share a clear copy of the 1969 Topps one with the unique rack pack display on it. So here it is; unfortunately, I do not own it and can’t remember where I found this picture.

Sell sheets are basically printed flyers designed to showcase Topps’ latest products and inform dealers about forthcoming releases. They served as a vital communication channel between Topps and its network of sellers. Today, they’re an invaluable reference for researchers, writers, and passionate collectors, providing critical insights into product codes, distribution details, pricing strategies, and card counts.