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1959 Carling Black Label Beer Cleveland Browns Specs
Year: 1959
Title: Carling Black Label Beer Cleveland Browns
Size: 8 1/2″ by 11 1/2″
Number in Set: 10
1959 Carling Black Label Beer Cleveland Browns Overview
Some people refer to the 1959 Carling Black Label Beer Cleveland Browns set as posters since they are so large. The set features ten black and white posed action shots of members of the Cleveland Browns. Below the image, in the white border, are the words PREMIUM QUALITY; beneath that, it says CARLING BLACK LABEL BEER and THE CLEVELAND BROWNS. The small print on the bottom are the locations of the Carling Brewing Company, Cleveland, Ohio; Atlanta, Ga; etc., and the card’s number in the lower right corner. The backs are blank.
1959 Carling Black Label Beer Cleveland Browns Examples
The set’s key card belong to Jim Brown.

Here are all ten cards.


Sets are available on eBay from time to time for around $300-600, depending on condition. And none of the cards appear to be any rarer than another. But be careful, reprint sets are floating around, and they’re nearly as common as the originals. Beckett says, “This set was reprinted in the late 1980’s; the reprints are on slightly thicker cardboard stock and typically show the Henry M. Barr stamp on the back.”
1959 Carling Black Label Beer Cleveland Browns Checklist
DBL-302A Leroy Bolden
DBL-302B Vince Costello
DBL-302C Galen Fiss
DBL-302D Jim Brown
DBL-302E Lou Groza
DBL-302F Walt Michaels
DBL-302G Bobby Mitchell
DBL-302H Milt Plum
DBL-302J Bob Gain
DBL-302K Billy Howton