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Specs
Year: 1988
Title: Frito-Lay Stickers
Size: 1-3/8″ by 1-3/4″
Number in Set: 42
Overview
Frito-lay distributed these stickers in sealed plastic and packaged one per special Frito-Lay bag (Ruffles, O’Gradys, Dulac, Lays, Doritos, Fritos, Tostitos, Cheetos, and Chester Popcorn).

The card fronts feature a color photo and the player’s name and uniform number, and the backs have little information since they are actual stickers.
A poster was also available from the company by sending in $2 and one UPC symbol from any Frito-lay product.


I found the following advertisements, the first from a bag of chips, advertising the sticker set.


Example


Key Cards
Collectors can buy an entire set for around $10, but the key sticker is Mario Lemieux.
Checklist
Glenn Anderson
Tom Barrasso
Brian Bellows
Ray Bourque
Neal Broten
Sean Burke
Wendel Clark
Paul Coffey
Kevin Dineen
Marcel Dionne
Bernie Federko
Mike Foligno
Ron Francis
Mike Gartner
Doug Gilmour
Michel Goulet
Dale Hawerchuk
Ron Hextall
Pat LaFontaine
Mario Lemieux
Al MacInnis
Andrew McBain
Mark Messier
Kirk Muller
Troy Murray
Mats Naslund
Cam Neely
Bernie Nicholls
Joe Nieuwendyk
Ed Olczyk
James Patrick
Barry Pederson
Dave Poulin
Bob Probert
Stephane Richer
Luc Robitaille
Denis Savard
Peter Stastny
Scott Stevens
Tony Tanti
Bryan Trottier
Steve Yzerman