A fascinating contemporary look inside Fleer as the company tried to reinvent itself, and expand the trading card market, in 1993.
Post War Cards
Four Wonder Bread hockey labels led youngsters to the real prize: a set of very rare 1960/61 hockey photo premiums.
A 1924 photograph captures Babe Ruth autographing bats and baseballs destined for Citizens’ Military Training Camps around the country.
In 1995, Topps thought its new D-III technology might change card collecting forever. Things didn’t exactly go according to plan.
Multiple 1989 Topps gold-border sheets survived, but more than 35 years later, we still don’t know why Topps made them.
A 1952 Topps five-cent wrapper, five first-series cards and even the gum—could this framed display preserve an original pack opening?
Great photography, scarce samples, a limited glossy set and Reggie as an Oriole: five reasons 1988 Score Baseball deserves another look.






